WHAT THEY’RE SAYING ABOUT US

GROUND UP PRESS

Ground Up Drops First-Ever Branded UPlift Boot Collection Available Exclusively at Snipes

December 13, 2023

Ground Up International, a sneaker company, steps into the footwear landscape with the launch of their first-ever UPlift Boot, available exclusively at Snipes.

Kids’ Brand Ground Up Makes First Move to Diversify Beyond Licensed Character Shoes

December 5, 2023

After releasing numerous sneaker collections featuring some of the most popular kids’ characters — from Mickey and Minnie Mouse to Spider-Man, Bluey, Sonic and My Little Ponies — Ground Up International is expanding its reach.

Sleigh All Your Holiday Shopping With Ground Up’s Ultimate Gift Guide

December 5, 2023

Get ready to sleigh this holiday season with gifts so amazing, you'll be tempted to keep them for yourself (we won't judge).

Ground Up Signs Partnership with‘ Minecraft’

September 14, 2023

Ground Up International, a footwear company, adds the “Minecraft” license to its roster with a new partnership. “Minecraft’s” virtual realm.

Ground Up and Minecraft Are Teaming Up on Kids’ Shoes Launching in 2024

September 8, 2023

Ground Up International Inc. continues to build a strong roster of licensing partners.The New York-based footwear company announced on Friday.

Ground Up Partners with Minecraft to Create Co-Branded Sneakers

September 8, 2023

Ground Up International Inc. has announced its latest partnership with Minecraft, the popular video game developed by Mojang Studios.

THE BEST BACK-TO-SCHOOL SHOES FOR LITTLE CHAMPS

August 9, 2023

Ground Up's success extended across borders as their brand graced the back-to-school banner feature on Foot Locker Europe's 18 country channels, showcasing the international appeal of their innovative designs.

STYLE YOUR CHAMP WITH THE BEST BACK-TO-SCHOOL KIDS' SHOES

August 9, 2023

Ground Up secures a prominent spot in Foot Locker Europe's Back-To-School campaign, solidifying its position as a must-have item for the upcoming school year.

Step Into a Wave of Color With Ground Up X Foot Locker Kids Exclusive Trolls Collection

July 11, 2023

Ground Up International, launched a new colorful high-top in collaboration with Foot Locker Kids.

Ground Up Partners with Snipes for Summer Collection

June 16, 2023

Footwear company Ground Up International is teaming up with retail company Snipes to create a new sneaker collection for toddlers and kids.

RAISED FROM THE CONCRETE X BUILT FROM THE GROUND UP

April 11, 2023

Word on the street, SNIPES has something special in store for the little ones. It’s time to excite the kiddos- Ground Up has touched down at SNIPES!

Ground Up Announces Expansion To Foot Locker Europe Paving the Way One Step At A Time

June 26, 2023

Ground Up, a leading sneaker brand, announces its strategic partnership with Foot Locker Europe, one of the world’s premier athletic footwear and apparel retailers.

Ground Up X Foot Locker Little Mermaid Collaboration

June 1, 2023

Footwear company Ground Up International has unveiled a brand-new luminescent high-top sneaker in collaboration with Kids Foot Locker and Foot Locker Kids.

Ground Up, Foot Locker Launch ‘The Little Mermaid’ Collab

June 1, 2023

Footwear company, Ground Up International, has unveiled a new luminescent high-top sneaker in collaboration with Kids Foot Locker in celebration of Disney’s “The Little Mermaid.”

Ground Up x My Little Pony Collab Launches at Kids Foot Locker

May 26, 2023

Ground Up International, a footwear company, has launched a new collection in collaboration with Kids Foot Locker.

GroundUP partners with Journeys Kidz and Foot Locker Kids for TMNT Collection

April 25, 2023

Two high-top shoes featuring Heroes in a Half Shell Leonardo, Michelangelo, Raphael and Donatello, are available now.

Ground Up X Bluey

March 25, 2023

Ground Up teamed up with BBC Studios and Foot Locker to bring Bluey & Bingo to the Foot Locker flagship store located Times Square!

Ground Up X Journeys Kidz and Foot Locker Kids for TMNT Collection

April 24, 2023

Two high-top shoes featuring Turtles, Leonardo, Michelangelo, Raphael and Donatello, are available now.

GROUND UP X POP INSIDER SHOW ME THE GOODS’ KIDS MERCH SPRING 2024 SEASON ISSUE

Celebrate 100 years of Disney in style with these sneakers that feature Disney besties like Simba, Tinker Bell, and Moana. These stylish kicks also feature the Disney100 logo on the woven tag and inner lining of the shoe.

Ground Up X Bluey

March 25, 2023

Ground Up teamed up with BBC Studios and Foot Locker to bring Bluey & Bingo to the Foot Locker flagship store located Times Square, celebrating our all new exclusive sneaker collection bringing everyones favorite sister duo together!